Soylent green is people! And advertising is turning into a tax on the poor.
What was once shared a media experience is now designed to extract value from the less affluent.
What was once shared a media experience is now designed to extract value from the less affluent.
Data is giving companies incredible marketing insights. So what are agencies contributing?
An industry that missed that transition from Mad Men to Math Men.
If you can’t beat it, share it.